My Story
I am drawn to the intersection of people and technology—how we interact, adapt, and shape experiences—and driven by the challenge of transforming research insights into practical designs with meaningful, human-centered solutions.
With a strong foundation in design and branding and a deep interest in UX research and human-robot interaction (HRI), I explore how research can bridge the gap between insights and real-world applications. My experience in design strategy and user-centered thinking informs my approach to research, allowing me to translate findings into practical, human-centered solutions.
Here, you can glimpse my work, insights, and approach to research-driven design. Whether through qualitative and quantitative studies, usability testing, or system thinking, I aim to create meaningful, intuitive experiences that truly serve people.
My Approach
I believe that great research starts with curiosity and empathy. My approach is rooted in understanding users not just as data points, but as people with real needs, motivations, and behaviors.
I combine strategic thinking with a hands-on, iterative mindset—leveraging both qualitative and quantitative research methods to uncover insights that drive impactful design decisions. Whether refining existing experiences or shaping new ones, I focus on clarity, usability, and the seamless integration of research into the design process.
Need someone with system-thinking skills who can balance business goals, user needs, and practical constraints? Let’s talk.